General Magic

1 Hr. 44 Min.

Screening format: DCP
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The technology you carry in your pocket today is courtesy of a start-up company you've never heard of. Watch General Magic attempt to revolutionize the telecommunications industry nearly 20 years before cell phones, only to see their dreams pilfered and dismantled. A history of both technology and Silicon Valley itself, the majority of these "magicians" moved on to work with Samsung, Google, and Twitter, and revolutionized our day-to-day lives. General Magic is an inspiring portrait of the entrepreneurial spirit and a compelling argument for the necessity of failure.


Community Partners: K. Singh and Associates, Redemann Creative


All About MKE Film

Milwaukee Film is a nonprofit arts organization dedicated to building a robust, community-based film culture in the Greater Milwaukee Area. We seek to support and foster local filmmakers, the local filmmaking industry, and a vibrant community of film fans, audiences, and patrons. In our wildest sunshine daydreams, Milwaukee will become a global center of film culture in which film and shared cinematic experiences are used as tools for entertainment, education, engagement, and community building.

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